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Individualized content and offerings
Push personalized content based on user profiles and adjust your content dynamically according to the statistical data.
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Precise targeting
Target the right audiences based on data like product lifecycle and user profiles to increase your activation and conversion rates.
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Precise timing and frequency
Intelligent pushing timing and real-time frequency adjustment increase the opt-in rates for push notification, enhance user experience and drive more traffic.
Industry Leaders Choose 4Paradigm
Advantages
Features
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Accurate customer segmentation
Leverage various user tags and groups to quickly identify the audience for marketing campaigns, and push personalized content to users at different stages of customer lifecycle, minimizing unnecessary disturbance to users.
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Multi-channel targeting
Reach customers with various types of messages via SMS, App pop-up window, WeChat mini program, WeChat official accounts and emails to improve user retention and activation.
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Dynamic monitoring of push performance
Provide rich, flexible and comprehensive data statistics to monitor push effect in real time.
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A/B Testing
Support flexible creation of user whitelists and traffic allocation strategies, allowing algorithm engineers to precisely control the distribution of traffic and work out the optimal push plan.
Business Scenarios
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Precision marketing
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User acquisition
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Dormant users reactivating
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Lost users win-back
Our Customers
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When KÉRASTASE Meets 4Paradigm
Learn moreTogether with KÉRASTAS, 4Paradigm developed and launched the first “Scalp and Hair Smart Detector” for the hairdressing industry.
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Budweiser China Signed Cooperation Agreement with 4Paradigm
Learn moreWith the help of the AI technologies and smart recommendation services supported by 4Paradigm marketing, Budweiser China will be able to achieve smart marketing for targeted customers and improve the purchase conversion rate and sales volume of its online store.
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Ermenegildo Zegna Signs Cooperation with 4Paradigm
Learn moreLeading global luxury menswear brand Ermenegildo Zegna China recently entered into a partnership with 4paradigm to drive innovation and development in its business and customer operations.
Resources Center
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How to send pop-up messages base on the stages of customer life cycle?
Learn moreSmart marketers know that if you want to provide experience to your customer, you should provide the content to them through the right channels at the right time. According to the research. pop-up information will be one of the best channels.
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5 tips to increase your message push conversion rate!
Learn more73% of new users will uninstall the app within 48 hours after downloading it. How to retain new users? Read this blog to learn about strategies and methods to retain customers.
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Improve customer satisfaction at every touch point of customer journey
Learn moreThe user journey map can vividly tell the story of the interaction between the customer and the brand. The ultimate goal is not to provide information, but to establish a stronger connection between you and the user.
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What is effective news push in the era of AI?
Learn moreNews push is an important channel for brands to convey information to users. If used properly, it can activate sleeping users and guide users to complete consumer purchases in the App, which will ultimately bring huge business benefits to the brand.
Reactivate your dormant users with personalized push content!
